Elections

Listen to Your Mother: Stand up straight: What Progressives can win, Robert Creamer, 2007, ISBN 0979585295

Builds on four decades of practical experience, this book shows how, for political progressive, right on the issues are less important than the winners.

A campaign should focus their attention on two types of voters: persuadables or swing voters, and mobilizables, trailers, must be motivated to go to the polls on. If a campaign pull off the occasional GOP voter or two, it's good, but do not spend much time or money on them. A campaign needs to find, and address, even people Interests: physical needs, need for structure, intellectual stimulation, control over your life, etc.

These days, it is tempting to a campaign based around new media such as blogs, Facebook and Twitter. Not, for any reason to give up, Get Out The Vote-fashioned methods such as intercepting telephone banking, calling people during the campaign, and doors. People want to be asked about their votes.

All efforts in the world is worthless if it is a sad or links on the issues. People like the feeling that the candidate is on their side that they are not afraid to hold their values that they have a vision and integrity, and that the applicants in accordance with the voters. Next in importance because he is a good candidate with good leadership and a field operation that the whole area (city, county, state can cover).

It is tempting to believe that the election of President Obama, and the current unpopularity of the national Republican Party in this book is unnecessary or redundant. Nothing could be further from the truth. It's easy, relatively speaking, a choice, whether at local, regional or national level to win. The hard part is continuing to get from day to day work of identifying voters, as Progressivism may be the dominant American political philosophy. In addition, Republicans are not always unpopular. You will be back, maybe 2010, maybe 2012, and Progressive can not wait to return them before they battle for the future of America to start. You should make every effort to change the game plan, it is now.

This book is an excellent place to start. It is full of information for people who are planning any kind of political campaign, and is very highly recommended.